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Key issues in the arts and entertainment industry Ben Walmsley. - 1a.Ed - Oxford, Inglaterra Goodfellow Publishers, Ltd. 2011 - x, 225 Paginas ilustraciones

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Contents; 1 The Audience Experience: Changing Roles and Relationships; Ben Walmsley and Anna Franks; 2 The 21st Century Business Model; Ben Walmsley; 3 The Funding Agenda: Social relations and the politics of cultural production; James Oliver; 4 Branding the Arts and Entertainment; Daragh O'Reilly; 5 Intellectual Property in the Digital Age; David Bollier; 6 Assessing the Value of the Arts; James Oliver and Ben Walmsley; 7 The 21st Century Venue; Douglas Brown; 8 The Future of Home Entertainment; James Roberts; 9 The Future of Broadcasting; Simon Mundy with Esmée Schilte; 10 Cultural Entrepreneurship Stuart Moss; 11 Current Issues in Cultural and Strategic Leadership; John Holden; 12 Responsible Entertainment: 'Greening' festivals and events; Chantal Laws; Index

9781906884475


Eventos de entretenimiento--Marketing
Artes--Finanzas
Industrias culturales--Economía creativa

Arte y sociedad

306.4



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