Managing innovation integrating technological, market, and organizational change
Tidd, Joe 1960-
Managing innovation integrating technological, market, and organizational change Joe Tidd, John Bessant - 6a.Ed. - Hoboken (Nueva Jersey, Estados Unidos) John Wiley & Sons 2018 - xv, 586 páginas cuadros, gráficos
Innovation : what it is and why it matters. -- Innovation as a core business process. -- Building the innovative organization. -- Developing an innovation strategy. -- Sources of innovation. -- Innovation networks. -- Decision making under uncertainty. -- Building the innovation case. -- Creating new products and services. -- Exploiting new ventures. -- Capturing the benefits of innovation. -- Capturing learning from innovation.
9781119379454 (6a.Ed.) 9780470998106 (4a.Ed.)
Administración de empresas
Administración industrial
Cambio organizacional
Administración--Innovaciones tecnológicas
Managing innovation integrating technological, market, and organizational change Joe Tidd, John Bessant - 6a.Ed. - Hoboken (Nueva Jersey, Estados Unidos) John Wiley & Sons 2018 - xv, 586 páginas cuadros, gráficos
Innovation : what it is and why it matters. -- Innovation as a core business process. -- Building the innovative organization. -- Developing an innovation strategy. -- Sources of innovation. -- Innovation networks. -- Decision making under uncertainty. -- Building the innovation case. -- Creating new products and services. -- Exploiting new ventures. -- Capturing the benefits of innovation. -- Capturing learning from innovation.
9781119379454 (6a.Ed.) 9780470998106 (4a.Ed.)
Administración de empresas
Administración industrial
Cambio organizacional
Administración--Innovaciones tecnológicas