00625cam a22002054a 450000500170000000800410001702000270005802000300008504000760011504100080019105000230019908200150022210000190023724500430025625000120029926000400031130000280035165000150037970000250039420260120095704.0101004s2012    nyuab    b    001 0 eng    a0078028833calk. paper  a9780078028830calk. paper  aCo-BoUCMbspacSandra Palacio (modificó)dSandra Palacio (modificó)  aeng00aHF5415b.G675 201200a658.842221 aGrewal, Dhruv.10aMarketingcDhruv Grewal, Michael Levy.  a3rd ed.  aNew YorkbMcGraw-Hill/Irwincc2012.  bcol. ill., mapsc29 cm. 0aMarketing.1 aLevy, Michaeld1950-