TY  - BOOK
AU  - McFarlin,Dean B.
AU  - Sweeney,Paul D.
TI  - International management  strategic opportunities and cultural challenges
SN  - 618519831
PY  - 2006///
CY  - Boston (Massachusetts, Estados Unidos)
PB  - Houghton Mifflin Company
KW  - Administración de empresas
KW  - Comercio internacional
KW  - Empresas internacionales
KW  - Administración
N1  - Incluye referencias bibliográficas e índice; An overview of global trends and challenges --; Legal and political foundations of international management --; Doing things right: international ethics and social responsibility --; Cultural dimensions: implications for international management --; Perception, interpretations, and attitudes across cultures --; Communicating effectively across cultures --; Conducting negotiations and managing conflicts --; Taking stock: developing international strategy --; Jumping in: foreign market entry and ownership options --; Making it work: effective international operations --; Motivating and leading across cultures --; Building an effective international workforce --; Evaluating and rewarding international employees --; Managing groups across cultures: from work teams to labor unions
ER  -