Caps lock how capitalism took hold of graphic design, and how to escape it Ruben Pater
Idioma: Inglés Detalles de publicación: Amsterdam, Países Bajos Valiz 2021Edición: 1a.EdDescripción: 552 Páginas ilustraciones (principalmente color), gráficos, facsímiles, mapas, retratosISBN:- 9789492095817
- How capitalism took hold of graphic design, and how to escape it
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Claustro 2do piso | Libro | 745 P295c (Navegar estantería(Abre debajo)) | Ej.1 | Disponible | 100174077 |
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Intro / Ruben Pater -- Part 1. The Designer as scribe. On the record / Trading information ; In gold we trust ; Notes form the bank ; The plastic economy ; Playing with money -- The designer as engineer. One size fits all / The good citizen ; Desktop power / Scientific rhetoric ; Get off my property! ; To map is to conquer -- The designer as brander. Making marks / Corporate identity ; Contraband / Stealth branding ; Selling the city -- The designer as salesperson. The sales curse ; The worship of products ; Design vs. advertising ; Quantified everything ; Crash sale / Banana republic -- Part 2. The Designer as worker. A history of work ; My work is my passion ; Work it harder do it faster ; The end of work ; Showing solidarity -- The designer as entrepreneur. Like a boss ; The star designer ; Intellectual property -- The designer as amateur. Who is a designer? ; The rise of professionalism ; If you don't get paid, it's not work ; A matter of taste ; Informal economies -- The designer as educator. Teaching design / The school as a factory ; The creative curriculum ; Who even has $50,850? ; Towards a radical pedagogy -- Part 3. The designer as hacker. The age of data / What is a hacker? ; Who owns the network ; Merchants of data ; Pixel engineers and time thieves ; Stupid artificial intelligence ; The hacker ethic / Open source ; Ethical digital design -- The designer as futurist. The Spectre of speculative design ; Priests and prophets ; The prediction economy ; Design and the future / Trading futures ; Commodification of the future ; Design derivatives -- The designer as philanthropist. Change makers / Philantrocapitalism ; Design for good / Design thinking ; Design like you give a damn ; The white saviour industrial complex ; Mutual aid -- The designer as activist ; What is activism? ; The personal is political ; The design commons -- Brave New Alps ; Common Knowledge ; Cooperativa de Diseño ; Mídia NINJA ; Open Source Publishing ; The Public -- Part 4. Outro. Alt/escape ; Common Sense.